Personal Branding For Shy People

Let’s say that, about a year ago, you started your own little company. Let’s say that company quickly started to bring in some money, and you’re now standing on the verge of making some real revenue. But there’s a problem. You don’t ‘do’ personal branding. You hear a lot about personal branding, and the factContinue reading “Personal Branding For Shy People”

Tumbleweeds In Your Content Marketing?

Content marketing for your business can be a desperate thing during those early days. You can work your socks off cranking out post after post for months and find that only your mother and her friend have read them (or have pretended to). You can tweet like you mean it for aeons and get nowhere.Continue reading “Tumbleweeds In Your Content Marketing?”

How To Write A Ridiculously Powerful Elevator Pitch (Part One)

The elevator pitch is famous. Most small business owners know what it is, and anyone who sells anything better know what it is. Just in case you don’t, here is a definition: An elevator pitch is a concise overview of your business. That sells. And that’s it. That’s my definition by the way. It’s calledContinue reading “How To Write A Ridiculously Powerful Elevator Pitch (Part One)”

With Marketing, Lose Your Ego

Probably around 99% of companies out there are making the same mistake with their website and their content marketing in general. This mistake is costing them a lot of business, and the worst thing is it’s almost impossible to spot. In other words, it’s a silent killer. Before you know it, it’ll be responsible forContinue reading “With Marketing, Lose Your Ego”

Entrepreneur Focus: Christian Rodwell

Every now and then I’ll focus on people who have inspired me. Today, we’re going to focus on Christian Rodwell. His Escape The Rat Race project is huge and has resulted in a hugely popular podcast on iTunes, among other things. He lives and breathes personal development, and has helped countless people make huge changesContinue reading “Entrepreneur Focus: Christian Rodwell”